Comunidades

Comunidades works to nurture Latino leadership and amplify the experiences of people directly affected by environmental, health, housing, labor, and social-justice issues. The brand needed to hold that breadth of purpose while feeling grounded in the people and place it serves.

The identity brings together environmental stewardship and collective action through a mark built around the letter “C.” It references the Columbia River Gorge, a leaf, and an extended hand—creating a visual symbol of connection, care, and shared responsibility. A vibrant palette of green, orange, and deep blue gives the system energy while reflecting the landscape and diversity of the region.